School of Humanities and Social Science Division of Social Science 227 Political Psychology, Eye Tracking, and Human Decision Making Supervisor: David James HENDRY / SOSC Student: LAM Ngai Moon / ECOF WANG Runxuan / QSA Course: UROP 1100, Fall UROP 2100, Fall In the Fall of 2024, the team working on the UROP project entitled “Political Psychology, Eye Tracking, and Human Decision Making”, finalized a general set of procedures for performing eye-tracking studies in the Cognitive and Behavioral Research Lab in the Division of Social Science at HKUST based on the previous design on this project. Our research project focuses on examining the scarcity mindset through the use of eye-tracking technology. The scarcity mindset, a psychological framework that arises when individuals face a lack of resources (e.g., time, money or opportunities), often influences cognitive processing and decision-making. By utilizing and fixation patterns to better understand how scarcity impacts information processing and decision behaviors. Political Psychology, Eye Tracking, and Human Decision Making Supervisor: David James HENDRY / SOSC Student: WANG Runxuan / QSA Course: UROP 3100, Spring This report summarizes my participation in the Undergraduate Research Opportunity Program (UROP) under the supervision of Professor David Hendry in the Division of Social Science at the Hong Kong University of Science and Technology. The project focused on investigating how financial considerations affect economic decision-making through eye-tracking methodology. As a UROP student, I contributed to the development, piloting, and implementation of an experimental protocol that combines survey methods with eye-tracking technology. This report details the research objectives, methodology, pilot study implementation, preliminary observations, and reflections on the research experience. Political Psychology, Eye Tracking, and Human Decision Making Supervisor: David James HENDRY / SOSC Student: WANG Runxuan / QSA YI Jiayuan / QSA Course: UROP 1000, Summer This report summarizes our participation in the Undergraduate Research Opportunity Program (UROP) under the supervision of Professor David Hendry in the Division of Social Science at the Hong Kong University of Science and Technology. The project focused on investigating how financial considerations affect economic decision-making through eye-tracking methodology. Wang Runxuan, as a UROP student of our group, contributed to the development, piloting, and implementation of an experimental protocol that combines survey methods with eye-tracking technology. In the current phase, with the addition of another Year 1 UROP student (Yi Jiayuan), our primary focus has shifted to comprehensive data visualization and analysis of eye-tracking data from the pilot study. Sophisticated methods were created for creating adaptive bounding boxes of varying sizes around stimulus words and implemented advanced fixation point plotting with colorcoded classification, enabling detailed quantitative analysis of attention patterns under scarcity conditions.
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